BYOB (Bring Your Own Brand) is a workshop series presented by SIFE Simon Fraser geared towards personal branding. As university students we must understand the importance of personal branding in order to differentiate ourselves from the crowd.

BYOB workshops will help you discover your own personal brand and help you establish yourself.

---------------------------------------------------------------

The second workshop will comprise of:

- What is Social Media?
- Using online social media to leverage and personally brand yourself.
- The importance of being savvy with online social media.

This workshop will include Erica Lam from Cossette and creator of The Style Spy (http://www.thestylespy.com/)

The speaker session will be followed by interactive activities with the audience to help you discover your own personal brand.

---------------------------------------------------------------

*ALL SFU students and faculty are welcome!*

Follow BYOB on twitter for the latest branding tips!
http://twitter.com/BYOBSFU